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PLAYBOOK

2024–2026  ·  Growth Product Designer

Playbook is a visual storage and collaboration platform designed for creatives managing large visual libraries.

Over 2 years, I worked on a variety of design projects, ranging from refining existing interactions to building completely new functionalities and use cases. Here is some of the work I did!


Miniapp Shop

New featurelive

Playbook's Miniapp Shop enables users to launch creative tools—like background removal and vectorization—directly from their asset library without leaving the platform.

I helped scale the ecosystem from 1 to 10 embedded apps, designing the discovery experience and implementing frontend integrations that allow users to apply editing workflows directly within Playbook.

Board Rules

New featurelive

Creative teams often rely on consistent metadata and tagging to keep large asset libraries organized, but uploads frequently happen without required information.

Board Rules enable upload validations that enforce tagging and metadata requirements before assets are finalized. I designed the initial validation system and worked with backend engineering to ship and iterate on the feature.

Asset Modal Toolbar

Redesignlive

As Playbook added more editing tools and integrations, asset actions became fragmented across multiple areas of the interface.

This redesign consolidated editing controls into a single central toolbar within the asset preview modal and prioritized workflow-based actions over individual tool icons. I led the interaction design for the new editing experience.

Dark Mode

Customizationlive

Many Playbook power users requested a dark interface for better focus during long editing sessions.

I implemented dark mode across the entire frontend, refactoring and standardizing styles across hundreds of components to support theming consistently throughout the product.

Libraries

New featureprototype

As organizations grew, Playbook's single workspace structure made it difficult to manage access across teams and projects.

Libraries introduce sub-workspaces that allow teams to organize personal, team, and company content within one account. I designed the product concept and access model before the project was deferred on the roadmap.